AI

Create a model with Artificial Intelligence

Minerva
Artificial Intelligence (AI) has revolutionized the world of fashion and marketing, offering new ways to connect with audiences and optimize resources. Creating custom AI models not only enables significant cost savings but also maximizes creativity and achieves a level of precision in fashion campaigns that was previously unimaginable. In this article, you’ll learn how to create an AI model for your campaigns, how to use specific tools to generate an AI model, and how Neural Fashion can assist you in this process.

Creating AI models allows fashion brands to achieve versatility and speed in their campaigns without relying on human models, photographers, studios, and other logistical elements. This technology opens up a range of possibilities, where high-quality, customized, and adaptable images are generated by algorithms, thus reducing costs and time. This technology is particularly useful in sectors like fashion, cosmetics, advertising, and retail, where creating visually appealing and original content is essential to capture customer attention.

Tools for Creating an AI Model

Creating custom AI models has become an accessible task thanks to advanced tools that offer different functionalities to design high-quality and personalized images. Here are three key platforms in this field:

Midjourney: Known for its ability to generate high-quality images from textual descriptions, Midjourney is a popular tool for designers and creatives. Its system uses AI to interpret text and create models and visual scenes that can be used in advertising campaigns, fashion design, or digital content. Although it is not specialized in fashion, Midjourney allows experimentation with different poses, expressions, and clothing styles, adapting to the visual needs of each project.

Image created with Midjourney

Leonardo AI: Leonardo AI stands out for its focus on creating images with artistic and photorealistic details. Its system allows users to design AI models intuitively, adjusting specific details like facial features, clothing styles, and settings. Ideal for brands seeking a particular aesthetic, Leonardo enables campaigns with models that fit into complex brand environments, with advanced customization options that help enhance visual cohesion in campaigns and product catalogs.

Image created with Leonardo AI

Neural Fashion AI: Specialized in fashion, Neural Fashion AI allows brands to create fully customized virtual models that can be used to showcase clothing and accessory collections. This platform facilitates the creation of digital models in various sizes, styles, and poses, eliminating the need for photo shoots and saving costs. With Neural Fashion AI, users can adjust every detail, from skin tone to accessories, to reflect their brand’s aesthetic. Additionally, it includes the option to train real garments, creating fashion campaigns with personalized models.

Image created with Neural Fashion AI

How to Create an AI Model

Creating an AI model in Neural Fashion AI is an intuitive process. Here are the main steps to achieve optimal results:

  1. Define the Style and Purpose: Before starting, define the type of model you need and its purpose in the campaign. This will help you choose facial features, expressions, and wardrobe more effectively.
  2. Describe the Model: You can describe the model through text (prompt) or use inspiration images to create new faces. You can adjust skin tone, hair style, and the AI model’s body shape to match your brand’s identity.
  3. Adjust Clothing and Accessories: You can customize the model’s clothing and accessories to reflect the brand’s latest collection. With Neural Fashion, you can dress your AI-created model in your latest collection! You can also vary poses and expressions to match the campaign’s tone.
  4. Set Background and Environment: To achieve a more authentic look, Neural Fashion allows customization of all image aspects, including backgrounds and settings. This lets the AI model blend seamlessly into urban, natural, or abstract settings according to the campaign’s message.

Technology Used

Creating AI models requires advanced technology that processes large amounts of visual data to generate realistic and attractive images. These networks analyze millions of images of real people to understand details such as textures, proportions, and colors. Then, they combine this data to generate new images that mimic reality.

With this technology, Neural Fashion has made it possible for any user to create customized AI models tailored to their marketing needs, without requiring prior technical knowledge. Platforms also typically offer real-time adjustment tools, making it easy to visualize and modify models as they are created.

Advantages of Using Neural Fashion to Create AI Models

  • Cost Reduction: By generating models with AI, brands save on costs associated with models, photographers, studio rentals, and clothing in different sizes. With a Neural Fashion subscription, these elements are replaced by a single digital process that produces campaign-ready images.
  • Customization and Flexibility: With Neural Fashion, each model can be fully customized, allowing brands to create characters aligned with their brand identity and audience preferences.
  • Time Optimization: AI model creation is much faster than a traditional photo shoot. Creation times are significantly reduced, and in just a few hours, you can have a gallery of customized images for your campaign.
  • Sustainability: By reducing the need for transportation, resources, and physical wardrobe, AI model creation is a more sustainable alternative for fashion marketing.

Examples of AI for Creating Female Models

Platforms like Neural Fashion allow the creation of female AI models in various poses and clothing styles, ideal for advertising campaigns, web content, or social media. Here are some examples of how AI can be applied:

Online Catalogs: A fashion store can generate multiple AI models in different sizes and styles, creating an inclusive and realistic experience for customers.

Seasonal Ads: For fall/winter campaigns, Neural Fashion can generate female AI models wearing specific coats and accessories from the collection, reducing the need for multiple outdoor photos.

Social Media Content: AI model images can be adjusted to have a more casual or editorial style, adapting to each social network’s aesthetic.

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